A year after its India entry, Asia’s largest low-fare airline is struggling to live up to expectations. In this article appearing in Livemint, industry observer Hitanshu Gandhi of SDG notes that competition is one of the factors that has caused AirAsia India to take a cautious approach against incumbent carriers. Its cheap-ticket model may not have worked as expected—while its tickets are often significantly cheaper than full-service carriers, the differential against other low-fare rivals is small. Indian low-cost carriers “have shown that they are willing to fight hard and are set for a long-drawn battle for domination in the Indian skies,” he said in the article. “AirAsia cannot expect to repeat its performance in markets such as Thailand, where it became the third largest airline and was profitable within 10 months of launch.” Read Gandhi’s comments and the complete article here.